Understand your business goals and tracking needs.
Set up server-side tracking and configure data collection.
Verify that tracking is working accurately and securely.
Fine-tune data processing and event tracking.
Provide clear, easy-to-understand reports on your data.
I offer continuous support to ensure your analytics setup evolves with your business needs.
Server-side tracking is a method of collecting and processing data directly on your server instead of relying on the user’s browser. This approach improves data accuracy, enhances privacy compliance, and ensures reliable tracking even when browser-based tools fail.
Server-side tracking is more reliable because it bypasses browser limitations, ad blockers, and privacy restrictions. It also enhances data security and ensures compliance with regulations like GDPR and CCPA, making it a future-proof solution for tracking.
Yes, server-side tracking can be integrated with Google Tag Manager (GTM) using the server-side GTM container. This allows you to manage and deploy tracking tags more efficiently while maintaining control over data collection and processing.
Yes, server-side tracking is designed with privacy in mind. It allows you to control how data is collected and processed, ensuring compliance with regulations like GDPR and CCPA. I can help you configure your setup to meet all legal requirements.
The setup time depends on the complexity of your website and tracking needs. A basic setup can take 3-5 days, while a more advanced setup may take up to 2 weeks. I’ll provide a clear timeline during our initial consultation.
I’m Solaiman Ratan, a Web Analytics and Tracking Expert. Skilled in GTM, Facebook CAPI, GA4, and Google Ads Conversion Tracking, I ensure precise data collection and seamless integration for optimized campaign performance.
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